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Enterprise Applications: Customer Relationship Management (CRM)
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Alaska Air Taps Oracle To Build Customer Loyalty
by Mary Hayes Weier - December 31, 2008
The airline implements Siebel loyalty-program software designed to shift the focus away from revenue-draining free miles and more toward personalized service.
Service Desk Software Is Here To Help -- Really
by Michael Biddick - December 20, 2008
A raft of useful products can boost your help desk while cutting support costs.
Oracle Reports Growth In Tough Q2
by Charles Babcock - December 19, 2008
While still having gains, Oracle showed that a slowing economy is having an impact on the acquisition-minded juggernaut.
SugarCRM Taps The Web For Lead Info, Other CRM Data
by Antone Gonsalves - December 15, 2008
The Cloud Connectors draw data from service providers' sites using Web services technology.
Gallup Extends BI to the World of Research
by Doug Henschen - December 3, 2008
Famous polling firm taps Oracle BI Enterprise Edition for internal reporting and customer self-service access to research results.
SAP CEO: SaaS Hurts Our Profits
by Mary Hayes Weier - November 24, 2008
The company has readied version 2.0 of Business ByDesign, but a broad-market push is too costly for SAP, incoming chief executive Leo Apotheker said.
Three Ways to Link Execution to Strategy
by Doug Henschen - November 22, 2008
Performance management guru David Norton tackles the challenge of aligning day-to-day decisions with big-picture strategy.
Performance Management: Link Operational Decisions to Strategy
by Doug Henschen - November 22, 2008
Go beyond BI to give decisions makers at all levels the data they need to make the right business decisions.
Teradata Offers Hardware/Software Packages For Data Warehousing
by Antone Gonsalves - November 20, 2008
The Teradata Accelerate bundles are meant to give mid-size companies a quick way to get started in data warehousing in four months or less.
Salesforce Ascends Beyond SaaS Into Cloud Computing
by Charles Babcock - November 8, 2008
Salesforce will let customers build and run applications on its platform, customize their applications, and tap into other Web-based services.
Dreamforce: Salesforce Tools Emerge From Its Own Cloud
by Charles Babcock - November 5, 2008
CEO Marc Benioff asserts his customers in effect are tapping into a cloud when they run their Salesforce applications from two U.S. data centers over the Internet.
Salesforce.com Plans Hosted Web Site Service
by Mary Hayes Weier - November 3, 2008
Force.com Sites, to be announced at Salesforce.com's Dreamforce conference Monday, is an aggressive effort to move beyond its roots in on-demand sales force automation software.
Informatica To Offer Salesforce.com Integration Service
by Mary Hayes Weier - October 30, 2008
Informatica's Web-based service, to be announced at the Dreamforce conference next week, will let companies synchronize data between Salesforce CRM and onsite applications.
Cloud Summit: SAP Sees Bright Future In Cloud Computing
by Thomas Claburn - October 15, 2008
Cloud computing is coming more quickly to smaller organizations, largely because it is financially compelling, a panel of industry CTOs and insiders agreed.
Q&A: Steve Strout on ASUG's New Business Objects User Group
by Doug Henschen - September 8, 2008
ASUG exec says Global BusinessObjects Network will raise customer wants and needs to SAP management. But what about existing user groups, 'BOB' discussion forum and possible costs?
 

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ENTERPRISE APPLICATIONS TOPICS
The Enteprise Applications channel offers thought leadership from experts including Bruce Silver, Nelson King, Kas Thomas and Shawn Shell. You'll also find news coverage, trend analysis, Q&A interviews and case studies on the following topics:



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