CMP -- United Business Media

Intelligent Enterprise

Better Insight for Business Decisions

UBM
Intelligent Enterprise - Better Insight for Business Decisions
Part of the TechWeb Network
Intelligent Enterprise
search Intelligent Enterprise



Book Reviews

Search:
Keywords:
Amazon Logo

December 2006

How do search engines work? Howare PageRanks calculated? WebDragons, by Ian H. Witten, MarcoGori and Teresa Numerico, takes atextbook approach to such ques-tions using historical analogies. "InOriental folklore, dragons not onlyenjoy awesome grace and beauty,they are endowed with immensewisdom," the authors note. "But inthe West, they are often portrayedas evil—St. George vanquishes afearsome dragon." Search engines,too, are large beasts and have thecapacity for wisdom, good and evil."In addition to celebrating the joyof being able to find stuff on theWeb, we want to make you feel un-easy about how everyone has cometo rely on search engines so utterlyand completely." —Penny Crosman

November 2006

Anyone seeking inspiration for the visual display of data will find it in the book Beautiful Evidence, by Edward Tufte. True to its name, the book is handsomely and thoughtfully illustrated with mapped pictures, graphs and even PowerPoint presentations that present data in highly graphical, creative and intuitive ways. The author explains unusual methods of communicating data, such as sparklines, easily interpreted graphics that can display a year's worth of data in the space of an inch. The book also details data visualization no-nos, in one example showing what Lincoln’s Gettysburg Address would have looked and sounded like as a typical, drab business PowerPoint presentation. —Penny Crosman

August 2006

Service-oriented architecture (SOA) goes hand-in-hand with a business-oriented architecture, and the challenges of SOA aren't so much technical as organizational, cultural and behavioral. SOA needs "Big Hairy Audacious Value"--in other words, a broad business vision. In Service-Oriented Architecture: A Planning and Implementation Guide for Business and Technology (at a tad pricey $59.95), authors Eric Marks and Michael Bell provide guidance to technologists and business managers in planning, implementing, governing and justifying SOA across the enterprise. Don't miss Chapter 4: "Services Identification, Analysis, and Design." --Rajan Chandras

July 2006
SAP users interested in understanding service-oriented architectures could benefit from the aptly named Enterprise SOA by Dan Woods and Thomas Mattern. The book covers the basics of Web services and methods of controlling and managing them, and it shows you how to create Web services applications. The mostly question-and-answer format, diagrams and minicase studies help make the technical points clear. Beware, though, as this book is extremely SAP-centric and repeatedly touts SAP's Enterprise Service Architecture. If you have or are considering another ERP or enterprise service bus vendor, you might want to find something more universal..—Penny Crosman

June 2006
Students, librarians and others who need to delve into the nitty gritty of data-mining algorithms or indexing techniques might find use for the sprawling textbook Information Science, by David G. Luenberger. The author breaks information down into five categories: "Entropy," or the study of information and communication theory based on bits, bandwidth and codes; economics, meaning how information is produced, priced and distributed; encryption, including discussions of digital signatures and digital cash; extraction techniques for retrieving information; and emission or dissemination of information through radio, television, telephones, cell phones or computer networks.—Penny Crosman

May 2006
"While most companies continue to focus on wealthy Western markets to sell their goods and services, India's Tata Group is building the $2,200 car," Peter Fingar points out in his readable book Extreme Competition. Fingar makes the case that you must rethink your business to prepare for global competition. The book cites examples of companies such as FedEx, Google and Sony that are adjusting their business models to shifting global and economic conditions. It also describes what companies in China, India and Singapore are doing to compete. After reading about the practices of successful companies around the world, you'll be inspired to try your own ideas.—Penny Crosman

April 2006
Early in the book Smartsourcing, authors Tom Koulopoulos and Tom Roloff acknowledge, "One of the reactions to the term smartsourcing may be to ask, 'As opposed to what, dumbsourcing?' At the risk of sounding trite our response would be, yes, exactly! The streets are littered with the remnants of sourcing deals that have not performed as expected or that have simply gone bad." The authors give suggestions for deciding which functions to outsource and which to keep. For example, "How well do you execute it? How important is it to your competitive position?" The ideas are more theoretical than practical, but there's much food for thought here for anybody trying to make outsourcing decisions. —Penny Crosman

March 2006
Vivek Ranadive's The Power To Predict (McGraw-Hill, 2006) looks at how companies are making better use of data in business decisions. "Predictive business is like Wayne Gretzky racing to where the puck is going to be best placed for his next slap shot, while lesser hockey players aim for where the puck is now, finding themselves out of scoring position by the time they get control," Ranadive writes. He discusses the mathematics behind predictive modeling and how particular industries, such as banking and health care, are using data analysis and other technologies to improve marketing and customer service. Helpful case studies are provided on FedEx, Harrah's, E.J. Gallo and others. —Penny Crosman

February 2006
The co-founding editor of Wired magazine, John Battelle, has penned The Search, a highly readable history of Google, its ups and downs, its evolution of Web search concepts, the power it holds in its 175,000 computers, its ambitions and the future potential for a Semantic Web. If you follow Google in the press you won't find big surprises in this book, but you may find the behind-the-scenes details and anecdotes interesting. This book won't help you design an enterprise search architecture, but if you have any reason, personal or work-related, to understand Google and where it's coming from, this will be a good read. —Penny Crosman

January 2006
Business rules are the foundation of any business — business processes are, in a sense, no more than the embodiment of business rules. So how familiar are you with this important concept? Clearly articulated and easy to read, Business Rules Concepts, 2nd edition, by Ronald G Ross of Business Rule Solutions, will help you get there in comfort. Encouragingly slim (134 pages), a friendly and to-the-point style and good textual and graphical presentation make this a great read for your next short flight. (Note to author: For the next edition, add a couple of pages listing available rules management solutions.) —Rajan Chandras

December 2005
Book sales figures would indicate that more of us feel like dummies than savvy managers. Today, even IT topics are fair game for Wiley's ever-expanding "For Dummies" empire, joining Pilates, cocktail tips and Catholicism. For managers looking for a little more intellectual but still basic treatment, I recommend Elsevier/Morgan Kaufmann Publishers' Savvy Manager Guides. The latest to arrive is Grid Computing, by Pawel Plaszczak and Richard Wellner, Jr. Grid, which at times seems to be drowning in its own buzz, gets a sober treatment here. Written by two grid pros, the book offers a practical examination of where the entire field of distributed computing is headed. —Alice LaPlante

November 2005
Implementing dashboards means putting together a team of business and IT resources, defining user requirements, assessing vendor solutions, buying or building the solution, and deploying it to user satisfaction. The task is challenging, not impossible: But where to begin? Try buying several copies of Enterprise Dashboards — Design and Best Practices for IT by Shadan Malik (John Wiley & Sons, 2005) and giving them to key project business and technology stakeholders. The book is written simply without overwhelming jargon or too much attitude. It's an excellent overview for business users and managers as well as for IT personnel involved in providing dashboard solutions. —Rajan Chandras

October 2005
Dorothy, we're not in slowly changing dimensions anymore.... Not many people have used database technology to model objects that constantly move — such as weather systems, terrorists and armies. Two major exceptions are Ralf Hartmut Güting and Markus Schneider, the authors of the only book on the subject, Moving Objects Databases (Morgan Kaufmann, 2005). The potential applications are many and profound. Even if products were available to make building these applications easier, it still would be a huge challenge to most. Those willing to face the test will find this graduate-level textbook for the technically astute a suitable place to start. —Jeanette Burriesci

September 2005
Knowledge work is sometimes applied to increase business productivity, but rarely is the productivity of knowledge workers themselves reliably assessed. That's why it's so exciting that business process reengineering (BPR) guru Thomas H. Davenport has shifted his focus from the high-volume, easily observed and improved activities of BPR over to the much more nebulous task of improving knowledge workers' performance.

In Thinking for a Living (Harvard Business School Press, 2005), Davenport explains why the Frederick Taylor "efficiency expert" approach — although it revolutionized industrial age productivity and led to the successes of BPR — will most likely harm knowledge workers' performance. Yet, exempting knowledge workers from all manner of performance analysis isn't a good alternative, even though it's the one most commonly used. The (rare) studies done on white collar workers show them to be "grotesquely unproductive," in fellow guru Peter Drucker's words. What to do?

Davenport provides a truly useful framework for analyzing knowledge workers and methods for improving their work. He manages to combine theory with enough practical details to help you apply it soundly and to reassure you the theory itself is sound — all in a short, pleasant read. —Jeanette Burriesci

August 2005
If you're not paranoid then you're not paying attention. Not only can mischief makers, disgruntled employees, thieves and industrial spies threaten your enterprise systems and data, but foreign governments and terrorist organizations might, too. If you're serious about preventing breaches or making a solid prosecutorial case against someone who abuses your systems, then the new and much-improved second edition of Computer Forensics by John R. Vacca (Charles River Media, 2005) shouldn't be your only reference. But if you want to open your eyes to all the worst-case scenarios, reading this book will keep your eyes open all night. —Jeanette Burriesci

July 2005
Don't read just the first chapter of Malcolm Gladwell's newest bestseller, Blink: The Power of Thinking Without Thinking (Little, Brown, 2005). If you do, you'll mistakenly think he argues against the kind of methodical, data-driven decisions we espouse. Blink isn't an ovation to management by whim. Instead, through the use of fascinating examples told in captivating narrative, Gladwell shows that the split-second, "instinctive" decisions that turn out best are the ones informed by deep experience. Experience susses out the few critical variables relevant to a decision. Blink indirectly and convincingly defends data mining, decision trees and closed-loop decision-making. —Jeanette Burriesci

June 2005
With all the hype surrounding RFID, you might find yourself in a quandary about whether to adopt it. SAP executive board member Claus Heinrich believes there's no room for doubt: "The fact is, most of us have no choice." In RFID and Beyond: Growing Your Business Through Real-World Awareness (John Wiley & Sons, 2005), Heinrich makes a strong case for the transformative power of RFID and "awareness" technologies. His argument goes beyond data issues to the enablement of adaptive, intelligent networks. Heinrich does a good job of tempering his enthusiasm with case examples and cautious words of wisdom. —Rajeev Kasturi

May 2005
A surprising 85% of any process is muda — Japanese for "waste" — according to the discipline of value stream mapping. Manufacturers are starting to change their businesses to get back as much of that 85% as possible. How? By using some of the knowledge captured in Inescapable Data: Harnessing the Power of Convergence by Chris Stakutis and John Webster (IBM Press, 2005). This easy-to-understand book inspires readers to take advantage of the staggering (sometimes anxiety-provoking) opportunities the increasing pervasiveness and interoperability of data offer. If you're a technology evangelist who isn't getting through to business decision makers, give them this book.

How concerned are you about identity theft? What steps are you taking to try and prevent identity theft in your organization? If this conjures visions of firewalls, demilitarized zones, hardened databases and similar technical jargon, you will find a refreshingly people-oriented perspective on identity theft in the recently published book Preventing Identity Theft in Your Business by Judith M. Collins (John Wiley & Sons, 2005). Starting with a familiar yet oft-forgotten maxim — that computers don't steal identities, people do — the book goes on to examine the ramifications of identity theft from various perspectives, and suggests an employee-empowered approach to safeguarding identity information and preventing identity theft. Drawing on the author's personal experiences in dealing with identity theft in research and practice, the book proposes a people-centric process to securing identity information, titled Business Information Security Program (BISP). The emphasis of the BISP is on securing three "fronts": People, Processes and Property (e.g. web sites), starting with identifying the types and sources of identity (e.g. credit card information, bank accounts), then setting about to securing the three fronts through teamwork. Although at times a little lofty in its claims ("...identity theft stops here"), the book's premise cannot be ignored. —Rajan Chandras

April 2005
Now that the Internet has settled down into a stable, well-understood channel of communication and commerce, defining its place in your overall business strategy is more important than ever. Strategic Management of E-Business (John Wiley & Sons, 2004) by Stephen Chen, an academic director at Australia's National Graduate School of Management, is a scholarly (but not dry) treatment of the subject embellished with an abundant collection of helpful case studies. It's an excellent book to get you started. —Rajan Chandras

March 2005
Conventional wisdom has long held that the productivity gains from automation in manufacturing would never be so dramatically realized in services because they rely on human delivery. Now we can automate many customer-facing services to not only save costs but also greatly improve service. Coincidentally, how a business manages its customer relationships is now an essential competitive differentiator. How do you get the most from automation? Best Face Forward (Jeffrey F. Rayport & Bernard J. Jaworski, Harvard Business School Press, 2005) answers in depth with an academic, well-organized, analytic sensibility that's grounded in an intriguing collection of case studies.

February 2005
CIOs, put this book high on your reading list: The New CIO Leader- Setting the Agenda and Delivering Results (Harvard Business School Press, 2004). Written by Gartner fellow Marianne Broadbent and Gartner group vice president Ellen Kitzis, this book is a must-read for current and future CIOs. Drawing heavily from Gartner resources and other IT practitioners and researchers, its direct uncomplicated style is sure to make it highly accessible. The New CIO Leader is an excellent combination of armchair theory and practical advice. It even includes a self-assessment guide to help aspiring or current CIOs get started in the right direction. —Rajan Chandras

January 2005
If you think there's no difference between an enterprise business architecture and an enterprise IT architecture, try reading Enterprise Business Architecture: The Formal Link Between Strategy and Results (Auerbach, 2004). You'll find out not only why a business architecture can improve enterprise performance and the design of complementary architectures (such as IT systems), but you'll also find tools and diagrams as well as case studies to illustrate the principles and get you started on your own architecture. Authors Ralph Whittle and Conrad B. Myrick each possess more than a quarter century in the IT industry and have a patent pending on their own strategic business/IT planning framework.





IE Weekly Newsletter
Subscribe to the newsletter
    Email Address