The Customer Peers Back
Corporate integrity is a more valuable asset now that the world is more transparent. With abundant and free information, customers can now discern the true value of vendors and their goods and services. Business policies and processes — and the systems in which they manifest — should embrace this transparency rather than fight it.
by Don Tapscott & David Ticoll
December 10, 2003
The Rise of the Agora
Transparency can help your customers better understand your value proposition
by Don Tapscott
October 30, 2003
Sharing Leads to Abundance
The three types of knowledge workers differ, but all need transparency
by Don Tapscott
September 1, 2003
They'll Find Out Anyway
In an age of free-flowing information, executives should guard their reputations instead of secrets
by Don Tapscott
June 30, 2003
Knowledge Culture
To enact a corporate strategy you have to tell your employees what it is
by Don Tapscott
May 13, 2003
Leaky Boats Sink in a Rising Tide
Get ready for economic recovery by meshing with business webs
by Don Tapscott
March 1, 2003
False Dichotomy
Privacy isn't always at odds with security
by Don Tapscott
January 1, 2003
Tougher Than Ever
The information age makes management more complex, not simpler.
by Don Tapscott
October 30, 2002
Competing in the Age of Hypercapitalism
It's not a new economy, but the same economy raised to a whole new level
by Don Tapscott
July 26, 2002
It's a Blue World
In the information age, social responsibility becomes responsibility to shareholders
by Don Tapscott
April 16, 2002
Prosper In This Recession
The old bag of tricks won't work this time around
by Don Tapscott
March 28, 2002
Civics Lesson
The rewards of good corporate citizenship go beyond the ability to look at yourself in the mirror
by Don Tapscott
January 1, 2002
Strategic Sharing
In a digitally connected world, vertical integration makes less and less sense
by Don Tapscott
November 12, 2001
Intangible Assets
Relationship capital is an increasingly important resource for businesses in the Internet age
by Don Tapscott
October 4, 2001
Toward Perfect Information
Better informed customers reward businesses that respect their savvy
by Don Tapscott
September 18, 2001
Collaborate With the Potential Enemy
Harness customers' interest or they'll find a solution without you
by Don Tapscott
August 10, 2001
Demise of the Four Ps
Increasingly frictionless commerce requires a fundamental change in marketing
by Don Tapscott
July 23, 2001
PC Synergy
Private business considers ways to emulate SETI-like CPU sharing
by Don Tapscott
June 13, 2001
The Web Still Reigns
While the economy may have weakened, the
by Don Tapscott
May 07, 2001
The Hypernet Cometh
More pervasive than the Internet, the oncoming Hypernet will transform business in a whole new way
by Don Tapscott
March 27, 2001
The Customer Peers Back
by Don Tapscott & David Ticoll
December 10, 2003
The Customer Peers Back
by Don Tapscott & David Ticoll
December 10, 2003
