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Better Insight for Business Decisions

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May 24, 2001




In a world where change is the only constant, staying relevant is an ongoing effort

 


Executive Access

by Justin Kestelyn

Change for its own sake is not unwelcome, but change in the pursuit of progress is even better.

In this issue, we've made several updates and improvements to Intelligent Enterprise; we hope they will serve your interest in getting timely information about planning, building, and managing high-gain IT solutions to make your organization smarter, faster, and more profitable. Many of these changes are the direct result of feedback we've received from readers in the last year. Indeed, your comments and suggestions will continue to be invaluable navigational guides as we chart new editorial waters.

One important point: The issue of Intelligent Enterprise in your hands may look different on the surface, but the content inside hasn't changed. You should continue to expect strategic yet detailed advice - in a business-value context - about collecting, analyzing, understanding, and acting decisively on enterprise business information. Our one and only goal with this update is to ensure that advice is even more accessible and useful to you than before.

Bells & Whistles

In some cases, the changes are cosmetic. For example, we have gone to great lengths to make Intelligent Enterprise more readable and accessible by increasing white space and type size, without sacrificing depth of coverage or too much content density. I'm confident you'll agree that IEnow offers a more optimal balance between content bandwidth and optical nerve bandwidth; your eyes will thank us.

We've made content more accessible in other ways, as well. For example, our feature stories now include executive summaries for those of you lacking the copious free time to read every issue from cover to cover. Recent interaction with readers suggests that this addition alone could well be worth the price of admission.

Furthermore, we have broken the publication up into several discrete, topic-oriented sections. This new "metalayer" is designed to help you more easily view IT strategies and technologies in their proper business context. Ideally, it will help you more readily analyze and appreciate the multifaceted nature of IT systems and services, as well as the business processes with which they are closely aligned. These sections overlap somewhat in terms of their respective topic categories - to claim anything else would be an oversimplification - but at least it's now more obvious where the fault lines lie.

Finally, we've added a couple of new departments in order to fill some gaps and more closely correlate our content with your needs. The new Reader Services section compiles all the contacts and resources you'll need to obtain more information and support, and a new product announcement department called Pipeline - see the Products & Platforms section - provides more extensive product release details than we've ever offered before. You'll also find that we've expanded and enhanced the News & Analysis department, which many of you consider one of the most valuable parts of the publication.

Stay in Touch

As I've written before in these pages, in a world where change is the only constant, staying relevant is an ongoing effort. Ideally, the improvements we've made to Intelligent Enterprise will aid us in that effort, as well as help you do the same.

If you have any thoughts or suggestions about the improvements you see here, I'd love to hear them. Drop me a message at jkestelyn@cmp.com, or, if you prefer, get in touch via IntelligentEnterprise.com







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